![]() Is the backlink from a site in a similar niche to yours? Is it in the same subject area or covers closely related topics? Say youre in the alternative health field, and you secure SEO backlinks from another health-related website, this would be well-seen by Google. But if you get SEO backlinks from a website that has no relevance to yours - say from a shoe retailer - then Google would not attribute it much worth. Search engines will look at the relevance of the linking site, the relevance of the content on the specific page with the link on it, and the relevance of the content or anchor text directly around the link. They will also be checking if your backlinks come from what they deem a high quality website that is a trustworthy site. To determine if a website is trustworthy, search engines use a set of trusted sites and these tend to be government, university or news outlets such as Wikipedia, BBC, The Huffington Post which they know for sure are high quality and which are difficult to get links from. |
![]() Acquiring nofollow links is not a bad thing. Although you do not get the full SEO benefits of a dofollow link, nofollow links can generate traffic to your website, as well as diversify your backlink portfolio. A natural backlink profile consists of a distribution of both dofollow and nofollow backlinks. How to Tell if a Link is Dofollow? To check if a link is dofollow or nofollow, you can simply inspect the link in the browser and check the HTML code. |